I help women, founders and brands become more visible, more recognisable and more confident in what they stand for.
Increasingly, everything I do comes back to that.
The camera was simply where I noticed it first.
I’ve built businesses, built communities, photographed thousands of women, trained photographers and spent years thinking about one question:
I’m Jennifer Channer — TEDx speaker, photographer, founder of Liberty Photography and slightly obsessive student of visibility.
My talks explore visibility, authenticity, confidence and what becomes possible when women stop shrinking themselves to remain acceptable.
I speak about the places we learned to hide, the identities we built around being “good”, capable and accommodating, and how we begin walking ourselves into braver spaces before we feel completely ready.
Photography is only one shade of visibility.
Your website. Your founder image. Your team. Your styling. Your locations. Your social media. Your language. The things you show — and the things you continually leave out.
I work with founders and businesses to create visual direction that reflects where the business is going, rather than simply documenting where it is now.
You might come to me asking for a Christmas photoshoot.
I might see that you’re building an academy, becoming an industry authority, repositioning your founder or creating an entirely new visual language for the business.
That’s the bit I love. I don’t just ask, “What photographs do you need?”
I ask, “What does somebody need to believe about you when they see them?”
I founded Liberty Photography to change women’s relationship with being seen.
Over more than a decade, I’ve photographed thousands of women and watched what happens when someone who has spent years criticising, hiding or shrinking herself agrees to step in front of a camera.
Liberty became the place where I learned that visibility is never just about the photograph. It’s about identity, confidence, self-perception and what becomes possible when someone allows herself to be seen.
Today, Liberty is growing beyond me through a network of trained photographers, with the ambition to make women braver around the world.
When Garbo’s approached me for a shoot, the immediate brief was content.
But during our conversations, I knew the founder was thinking about education and creating a hair academy.
So alongside the content they already knew they needed, we created imagery that positioned the team as educators, experts and a brand capable of expanding into something bigger.
Because a great shoot shouldn’t just fill your Instagram for six weeks.
It should help people see what you’re becoming.
"My photos bring me so much joy and inspiration, and I am thrilled with them, but also my customers tell me how relatable they have made me."
"I know that the reason we work with multi millionaires and billionaires is because they take one look at the brand and trust us - Jen did that, she saw where she wanted to position us before I even realised it was possible."
"You delivered what I didn't even know was in my head, you are an artist and a business woman and that is rare."
"The team now tells us photo day is their favourite work day, and these were women who REFUSED headshots"
"Every shoot, she over delivers, I think she's heard the brief, then she comes back with that and two campaigns"
"No one does it like Jen"
"We love our logo and website so much, we finally have visuals we feel proud of and don't feel embarrassed about"
"She read my human design, told me how to work my audience and told me that they wanted to see me, so I leant in hard and the rest is history"
"Well obviously she did my logo, and she just got it straight away'
Jen doesn't believe in mistakes when it comes to photography and art, your crappy moments bounce you to the great ones.
You can't get thousands of women naked and not know a thing or two about confidence.
Sometimes business gets tough, falling in love with the whole package should ignite more fire and passion for you.
Your business should be an echo chamber of your brand message, sometimes it's nearly right, Jen can see your gaps.